12.12.18

Google Earth Studio

We began drafting an idea for Earth Studio in early 2014, when we saw the need for a new kind of tool while looking for clever ways to tell geographic stories in film. After a proof of concept, we partnered with Google to bring the browser-based animation tool to life.

Working in close partnership with the Google Geo team, we developed a creative vision for the product, laid out functionality and usability specs, feature roadmap, defined a look & feel, and positioned the product.

We wanted Google Earth Studio to be a breeze of fresh air in the animation software landscape: light, simple, easy to use, fast, yet incredibly powerful.

Following two years of development, Google Earth Studio graduated from an in-house initiative to a fully fledged Google product, growing alongside others in the Geo family.

Webby Technical Achievement - 2019 People's Voice
Webby Best User Interface - 2019 People's Voice
Product Hunt - Product of the Day

earth.google.com/studio

29.11.23

Emulait - Born For Now

By creating a baby bottle that replicates a mother’s breast in both form and function, Emulait has done something completely first-of-its-kind. When launching their new concept, we aimed to match Emulait’s level of innovation. Grandiose one-liners and dramatic close-ups are no longer reserved for the tech and sport giants of the world, make way for a new kind of baby brand.

“Born for Now” is an Emulait promise. Recognising the immediacy of parenting, the line nods to the universal truth that now is constantly changing, and in return, Emulait is there every step of the way.